A Samsung executive stated that an effective implementation would be “radically different” from the phones that consumers are accustomed to today and would be more “mobile.”
Samsung, a technology behemoth, is purportedly exploring potential modifications to its smartphone form factor in order to optimize them for generative AI applications and functions.
Roh Tae-moon, the president of Samsung’s Mobile Experience unit, revealed to the Australian Financial Review in a recent interview that the appearance of a new generation of “AI phones” would be “radically different” from ordinary phones.
A successful implementation would render the “AI phones” more mobile and could feature larger displays and a greater number of sensors than the current generation of phones.
Roh also disclosed to the AFR that Samsung’s mobile phone research and development efforts are currently focused on these devices, although he declined to disclose the specific form factors that the company is investigating.
The form factor is a hardware design aspect that specifies the size, shape, and other tangible characteristics of components.
The majority of smartphones have adopted a thin rectangular form factor in a variety of sizes since the introduction of Apple’s iPhone.
In May, Samsung implemented its “Galaxy AI” system on numerous Samsung devices. Roh’s remarks arrive months later. The system’s objective is to enhance the overall functionality of Samsung phones by streamlining existing features and introducing new tools for users.
In the interim, a few other market participants have endeavored to develop their own line of AI devices with their own distinctive form factors; however, they have yet to achieve mainstream success.
Upon its debut in March 2024, Rabbit R1 generated significant excitement by promising to provide an AI device that would enable users to interact with it through voice and have tasks executed on their behalf.
Nevertheless, commentators, including the renowned tech reviewer Marques Brownlee, have criticized it as “borderline non-functional” due to its poor battery life and a lack of proficiency in responding to inquiries.
Brownlee termed Humane AI, a comparable product, “the most unsatisfactory product I have ever reviewed.”
In June, Apple, Samsung’s largest competitor in the smartphone manufacturing industry, announced a partnership with OpenAI, the company that developed ChatGPT, to develop AI features for the iPhone. In addition, Google has been integrating AI into its Android operating system and smartphones.
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